Snus, invented in Sweden in the 1800s, is one of the oldest methods of consuming tobacco. While its sale is banned in most of the EU, snus products are still legal and widely used in Sweden and other Scandinavian countries, as well as in the U.S.

What makes snus appealing is its convenient, smoke-free nicotine experience, which generally poses fewer health risks than traditional tobacco products like cigarettes and chewing tobacco.

Today’s market offers a wide variety of snus, with options in different flavors, strengths, and formats. Classic brands remain popular, but new brands are introducing innovative products and flavors. 

To help you choose the right option, we’ve compiled a list of the 10 best snus pouches, including fan favorites and a few hidden gems.

  • VELO Crispy Peppermint 3 Nicotine Pouches

    Velo Crispy Peppermint 3

    $5.50
    Range Price
    10 - 19 $5.40
    20 - 29 $5.30
    30 + $5.10
  • Velo Fresh Jalapeno Nicotine Pouches

    Velo Fresh Jalapeno Strong

    $5.50
    Range Price
    10 - 19 $5.40
    20 - 29 $5.30
    30 + $5.10

Most Popular Swedish Snus Pouches

Source: abvrockgroup

Snus pouches come in various strengths, sizes, and flavors, catering to different preferences and nicotine habits. 

The list below features best-selling products from some of the most reputable Swedish brands, known for their high-quality ingredients, strict quality control, and rich flavors, including:

  1. General Mint White
  2. Ettan Original
  3. Göteborgs Rapé
  4. Oden’s Cold Extreme
  5. Siberia -80 Degrees
  6. Jakobsson’s Wintergreen
  7. Lundgrens Skåne White
  8. Al Capone Mint Mini
  9. Kapten Melon White Portion
  10. Chainsaw Cold Mint

1. General Mint White

Launched in 1866, General has stood the test of time as one of the most popular snus brands. General is owned by Swedish Match, the leading snus and nicotine pouch manufacturer, and is known for using a blend of 22 tobacco types, ensuring its pouches deliver a premium experience.

General Mint White snus pouches have a rich tobacco taste, blended with refreshing peppermint, hints of green herbs, and vanilla. Their complex flavor profile offers a pleasant experience with a moderate nicotine strength of 8 mg/g, making them a perfect choice for new and regular users.

Check out General Mint White product details in the table below:

FlavorTobacco, Mint
Nicotine Strength8 mg/g
Number of Pouches Per Can24
Pouch SizeRegular
ManufacturerSwedish Match

2. Ettan Original

Etan was founded in 1822 and quickly became one of the leading snus brands. Like General, Ethan is owned by the Swedish Match Group, blending heritage and innovation in its products.

Filled with unseasoned tobacco, these pouches deliver a touch of dark, smokey aroma with hints of Belgian dark chocolate.

With a strength of 8.5 mg/g, Ettan Original is suitable for various users, including beginners and regulars looking for a more refined nicotine experience.

Ettan Original product details are available in the following table:

FlavorDark chocolate
Nicotine Strength8.5 mg/g
Number of Pouches Per Can24
Pouch SizeRegular
ManufacturerSwedish Match

3. Göteborgs Rapé White

If you enjoy complex flavors, Göteborgs Rapé is an excellent choice. These pouches have a multilayered flavor profile that blends the classic tobacco taste with refreshing notes of citrus fruits and several additional aromas, including lavender, juniper, and oak. Göteborgs Rapé delivers a solid hit with 8 mg/g of nicotine, which pairs well with its unique flavor.

These white-portion snus pouches offer a discreet and balanced nicotine experience, with a drier surface than standard snus pouches. They absorb saliva more slowly, releasing nicotine and flavor gradually. This design offers a long-lasting experience with minimal drip, making them ideal for use in public.

Each can of Göteborgs Rapé White comes with 24 pouches, offering good value for the money.

Göteborgs Rapé White product details are as follows:

FlavorTobacco, citrus, lavender, juniper, oak
Nicotine Strength8 mg/g
Number of Pouches Per Can24
Pouch SizeRegular
ManufacturerSwedish Match

4. Oden’s Cold Extreme

Packed with 22 mg/g of nicotine, Oden’s Cold Extreme offers an intense nicotine experience with a minty twist. These pouches deliver the authentic taste of dark tobacco blended with crisp, fresh mint and spearmint, and a hint of sweetness.

The pouches are white and dry, so they moisten more slowly under your lip, gradually releasing nicotine and flavor. You can enjoy a balanced nicotine hit for up to an hour and savor the buzz for even longer.

Oden’s is made by the famous Swedish manufacturer GN Tobacco, renowned for other premium-quality products, including Siberia, Hit, and White Fox.

You can get the details on Oden’s Cold Extreme in the table below:

FlavorTobacco, mint
Nicotine Strength22 mg/g
Number of Pouches Per Can20
Pouch SizeRegular
ManufacturerGN Tobacco

5. Siberia -80 Degrees

Siberia is famous for producing some of the strongest snus pouches on the market. With a super-high nicotine amount of 43 mg/g, Siberia -80 Degrees is recommended only for experienced users and heavy smokers with high nicotine tolerance who smoke more than a pack of cigarettes a day. Those new to snus should opt for a milder product to avoid having an unpleasant experience or suffering side effects.

These pouches combine a strong tobacco taste with freezing menthol, making your nicotine sessions even more intense.

Siberia -80 Degrees product details:

FlavorTobacco, mint
Nicotine Strength43 mg/g
Number of Pouches Per Can15
Pouch SizeRegular
ManufacturerGN Tobacco

6. Jakobssons Wintergreen

Blending the earthy aroma of tobacco with sweet and zesty undertones of wintergreen berries, Jakobssons Wintergreen snus offers a unique taste experience.

Jakobssons Wintergreen comes with 14 mg/g of nicotine and contains moderate moisture, releasing nicotine quickly. This makes it ideal for seasoned users who need a strong and rapid nicotine kick.

These snus pouches are manufactured by Gotlandssnus, owned by Swedish Match. The company guarantees high-quality standards and premium ingredients. 

Jakobssons Wintergreen product details are presented in the table below:

FlavorTobacco, wintergreen
Nicotine Strength14 mg/g
Number of Pouches Per Can20
Pouch SizeRegular
ManufacturerGotlandssnus

7. Lundgrens Skåne White

Lundgrens Skåne White snus comes in comfortable, perforated bags designed to give you an intense sensation that resembles loose snus while feeling soft on your gums. 

The fusion of classic tobacco and sweet forest berry notes offers a fantastic nicotine experience.

Lundgrens snus is perfect for anyone looking for a fast-acting pouch that delivers a robust nicotine rush. Each pouch contains 10 mg/g of nicotine, making it a great choice for regular and advanced users with a moderate nicotine tolerance.

Get the essential details on Lundgrens Skåne White product in the following table:

FlavorTobacco, berries
Nicotine Strength10 mg/g
Number of Pouches Per Can22
Pouch SizeRegular
ManufacturerFiedler & Lundgren

8. Al Capone Mint Mini

With 8 mg of nicotine per pouch, Al Capone Mint Mini is a perfect option for beginners and regular users alike. These pouches come in a compact format, providing a discreet way to enjoy a minty nicotine experience. Their dry texture ensures a slow nicotine release as the pouch gradually moistens under your lip.

Al Capone Mint is manufactured by Burger Söhne AB, a Swedish company that has been a leader in the cigar industry since 1864. These snus pouches, which come in a rectangular tin can, are known for their refreshing mint flavor. They combine quality ingredients with unique packaging to stand out among snus enthusiasts.

Al Capone Mint product details are presented in the table below:

FlavorTobacco, mint
Nicotine Strength26.6 mg/g
Number of Pouches Per Can20
Pouch SizeMini
ManufacturerBurger Söhne AB

9. Kapten Melon White

If you like experimenting with exciting and vibrant flavor combos, Kapten Melon White will add variety to your nicotine routine.

These pouches deliver a balanced tobacco and melon flavor with an intense nicotine kick of 15 mg/g. With a dry surface designed to provide a prolonged nicotine release with minimal drip, Kapten Melon is the right choice for those who want to savor their pouches.

Kapten Melon White is made by AG Snus and is owned by Phillip Morris International. These pouches come in a large format, which makes them more noticeable under the lip but provides a more robust nicotine experience.

Kapten Melon White product details are as follows:

FlavorTobacco, melon
Nicotine Strength15 mg/g
Number of Pouches Per Can20
Pouch SizeRegular
ManufacturerPhillip Morris International

10. Chainsaw Cold Mint

Chainsaw Cold Mint delivers high doses of nicotine and flavor in a generously sized pouch. In addition to its signature tobacco aroma, Chainsaw Cold Mint also boasts refreshing spearmint and peppermint flavors, balancing the high nicotine content.

With a hefty nicotine dose of 33.75 mg/g, these pouches aren’t recommended for beginners. Even seasoned users should approach them with caution and start with shorter sessions to avoid absorbing too much nicotine.

Check out Chainsaw Cold Mint product details in the table below:

FlavorTobacco, peppermint, spearmint
Nicotine Strength20 mg per pouch
Number of Pouches Per Can20
Pouch SizeLarge
ManufacturerSwedish Match
  • GOAT Tropical #12 Nicotine Pouches

    GOAT Tropical #12

    $3.49
    Range Price
    10 - 19 $3.39
    20 - 29 $3.29
    30 + $3.09
  • GOAT Tropical 16 mg Nicotine Pouches

    GOAT Tropical #16

    $3.49
    Range Price
    10 - 19 $3.39
    20 - 29 $3.29
    30 + $3.09
  • GOAT Blueberry #12 Nicotine Pouches

    GOAT Blueberry #12

    $3.49
    Range Price
    10 - 19 $3.39
    20 - 29 $3.29
    30 + $3.09
  • GOAT Cool Mint

    GOAT Cool Mint #16

    $3.49
    Range Price
    10 - 19 $3.39
    20 - 29 $3.29
    30 + $3.09

Best American Snus Brands

Source: Lucas Sankey

Snus has evolved and spread beyond Scandinavian borders, gaining popularity in the United States. Today, American snus is produced by a limited number of companies, including:

  • Camel: Camel is the leading producer of American snus pouches, offering a range of flavors tailored to meet the taste preferences of U.S. consumers, including mint, peppermint, and wintergreen
  • Skoal: Skoal is another major American brand known for various flavors and formats, including traditional and more exciting options. Its snus pouches feature rich flavors like wintergreen, peach, and unflavored tobacco
  • Grizzly: Grizzly is a smaller player in the snus industry known for its robust flavors and high nicotine levels. Its selection includes classic flavors like mint, wintergreen, and unflavored tobacco

Swedish vs. American Snus

Swedish and American snus may appear similar but have several key differences.

Swedish snus has a stronger tobacco flavor, often featuring subtle salty and smoky notes. The pouches typically have more moisture and a higher alkalinity index, resulting in a quicker and more intense nicotine experience.

American snus is milder, with lower nicotine strengths and a sweeter flavor profile. The pouches typically have a drier texture and less moisture, leading to a slower and more gradual release of nicotine and flavor.

How To Use Snus Pouches Properly

Source: Aline Kircchinbauer

Using snus pouches is easy. Here’s how to do it:

  1. Place one pouch between your gums and upper lip
  2. Let the pouch sit there for 20 minutes to an hour, depending on your nicotine tolerance and preference
  3. Once you feel satisfied, remove the used pouch from your mouth and discard it responsibly in the trash can

Snus Strength Guide

Snus comes in a variety of strengths, allowing you to pick the one that matches your nicotine tolerance. Some of the mildest snus pouches have a 4 mg/g nicotine level, while the most intense products can reach 45 mg/g.

Check out the typical strengths to find the nicotine level that suits you best:

  1. Low (4–6 mg/g)—Best for beginners and those with a low nicotine tolerance who smoke up to 10 cigarettes a day
  2. Medium (6–14 mg/g)—Ideal for those with moderate tolerance who smoke 10–15 cigarettes a day and need a higher dose of nicotine to satisfy their cravings
  3. Strong (14–20 mg/g)—Perfect for seasoned users with developed nicotine tolerance and those who smoke a pack of cigarettes a day
  4. Extra-Strong (above 20 mg/g)—Suitable for users with advanced nicotine tolerance and those who smoke more than a pack of cigarettes a day

Best Snus Flavors

One of the major advantages of snus is that it enhances your nicotine experience with various flavors, including fresh, minty aromas and sweet, fruity flavors.

Most snus enthusiasts gravitate toward traditional flavors that have stood the test of time, such as classic tobacco, mint and menthol, peppermint, wintergreen, and bergamot.

What Is in Snus Pouches?

The main ingredient in snus pouches is pasteurized, air-cured tobacco. The pasteurization process eliminates bacteria and reduces the levels of carcinogenic tobacco-specific nitrosamines in the product.

The purified tobacco is then mixed with:

  • Water
  • Salt
  • pH adjusters
  • Various flavorings

This fine tobacco mixture is packaged into soft bags of different portion sizes, such as mini, small, medium, and large, that match various user preferences.

Nicotine Pouches—A Safer Snus Alternative

Source: Swenico

Nicotine pouches are a modern snus alternative that uses plant-based cellulose, food-grade ingredients, and pharmaceutical nicotine to deliver a nicotine buzz in a cleaner form and with fewer health risks.

Here are some key benefits of nicotine pouches compared to tobacco products:

  • 100% tobacco-free contents—Nicotine pouches don’t contain tobacco leaves, stems, or dust. This minimizes most of the risks associated with tobacco use, including cancer, stroke, type 2 diabetes, cardiovascular, respiratory, and oral diseases
  • Convenient and discreet—Nicopods come in more formats, some so compact that they are unnoticeable under the lip. This allows you to have a nicotine session anywhere, even in places where smoking is prohibited, such as on a plane
  • A variety of flavors and strengths—Nicotine pouches come in various strengths and flavors, allowing you to customize your nicotine experience
  • Higher absorption rates—Nicotine pouches have the highest nicotine absorption rates of all oral tobacco products, reaching up to 50%
  • They protect your oral health—Being 100% tobacco-free, nicotine pouches don’t stain and discolor your teeth and don’t cause bad breath 
  • Zyn Mini Dry Cool Mint 3 Nicotine Pouches

    Zyn Cool Mint Mini Dry 3

    $4.49
    Range Price
    10 - 19 $4.39
    20 - 29 $4.29
    30 + $4.09
  • Zyn Cool Mint Mini nicotine pouches

    Zyn Cool Mint Extra Strong

  • Pik Cool Mint Nicotine Pouches

    Pik Cool Mint

    $3.49
    Range Price
    10 - 19 $3.39
    20 - 29 $3.29
    30 + $3.09
  • VELO Crispy Peppermint 3 Nicotine Pouches

    Velo Crispy Peppermint 3

    $5.50
    Range Price
    10 - 19 $5.40
    20 - 29 $5.30
    30 + $5.10
  • Zyn Espressino Mini nicotine pouches

    Zyn Espressino Extra Strong Mini Dry

    $4.49
    Range Price
    10 - 19 $4.39
    20 - 29 $4.29
    30 + $4.09
  • Killa Watermelon nicotine pouches

    Killa Watermelon

    $3.90
    Range Price
    10 - 19 $3.80
    20 - 29 $3.70
    30 + $3.50
  • Pik Bubblicious Nicotine Pouches

    Pik Bubblicious

    $3.49
    Range Price
    10 - 19 $3.39
    20 - 29 $3.29
    30 + $3.09
  • Kozmo Berry Freak nicotine pouches

    Kozmo Berry Freak

    $3.90
    Range Price
    10 - 19 $3.80
    20 - 29 $3.70
    30 + $3.50

Order Nicotine Pouches From Snusboss

Source: Snusboss

Snusboss is a reputable online shop led by a team of seasoned experts with decades of experience in the industry. It offers a wide selection of premium EU-made nicotine pouches superior to American products due to a difference in regulation between the EU and the U.S.

In 2016, the FDA classified nicotine pouches as tobacco products, even though they’re tobacco-free, setting back their development. EU regulations are more progressive, so European brands keep perfecting their formulas and production processes and creating nicopods that deliver richer flavor, more moisture, and a superior kick to all domestic products.

Check out the table below for a list of premium European nicopod brands sold by Snusboss:

ZYNVeloDopeGOATDenssi
GlitchHitOryxPikSnatch
PabloKozmoJägerKurwaWhite Fox
ThorRogerKillaKlintKick
SiberiaChapoPaz

Placing an order from Snusboss is quick and easy. To get started, follow the steps below:

  1. Visit the online store
  2. Select your desired brand, strength, and flavor
  3. Enter your shipping and billing info

Choose express delivery at checkout to receive your order in 2–3 business days. For orders above $249, shipping is free.

Featured image source: hjartstrom